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International Coffee Day: 8 Marketing Ideas for Cafes, Restaurants & Coffee Shops

International Coffee Day (ICD) is about more than just having an excuse to celebrate a great, authentic cup of coffee. For cafes, restaurants and coffee shops, it’s a useful marketing opportunity that can be used as a way to attract new customers and reengage existing ones.  ICD should be made to work for you, generating […]

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Searching for Love – Google Search Valentine’s Day Insights, Data & Trends

I remember my first love; I doubt that it remembers me, though. After all, it was a PlayStation, and the relationship ended when I somehow managed to break the laser inside it. To top it off, I never got it anything for Valentine’s Day. If I’d had Google back then, things might have been different. […]

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Safer Internet Day

It’s Safer Internet Day today! Many people nowadays, especially those youngish adults who grew up with the internet, like to think that they are pretty well-versed on the subject of internet safety. They assume that days like this are just meant for children and older people. However, there are so many examples of people falling […]

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