Category: MailChimp

Have you ever wanted to convince cart abandoners to follow through with their considered purchase? Mailchimp users can do just that. The Abandoned Cart workflow feature allows you to send a custom email complete with special offers and links to your products to encourage would-be buyers to take that final step. Subscribers and transactional recipients […]

MailChimp recently introduced us to yet another of its great features – Product Recommendations. The new paid feature is available to eCommerce sites that have had over 50 unique customers and more than 500 orders in the past year, as well as at least 10 products available to purchase. The feature is built into MailChimp […]

We’ve all been there. An inbox being inundated with Nigerian inheritances and cuts of foreign lottery winnings. Although we can harbour hope that these may be genuinely true and the roads from hereon out are paved with nothing but gold and unbelievable luck, reality kicks in, and we realise that not only are we still […]

This September, MailChimp successfully introduced its newest expansions to automated email marketing features. Since rolling out new workflow and API functionalities, figures have soared, with an extra 350 million emails sent out between April and September, and the email marketing company has looked at ways to improve the services it provides. Voices, opinions and suggestions […]