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How to Start a Blog for Your Brand

Blogging. It’s the backbone of any successful website for most businesses. There are many benefits to having a blog attached to your website; it allows you to introduce yourself and your business to your customers, it can boost relationships with clients and you can share useful, relevant information about your industry that will get you […]

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Website Design: 4 Reasons to Start with Content

Website design is paramount for businesses looking to make a splash in their industry. A great website can dictate the difference between a customer making a purchase or going elsewhere for what they need. In this article, we’ll be going through why we should be placing more emphasis on the content that’s placed on a […]

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6 Tips for Establishing a Marketing Budget

When it comes to establishing a marketing budget for your business, there are multiple things that you need to consider. It’s important that you think, in depth, about the size of your budget in order to get the most out of the marketing services you’ll be receiving. The amount you will need will vary depending […]

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Setting Aside Creative Time for Your Business: The Importance of Innovation

Innovation and creativeness often come hand-in-hand. Most of the time, you can’t have one without the other. In order to be creative, you need to be thinking innovatively and vice-a-versa. But why is being both creative and innovative so important for businesses today? You might be thinking that it’s not relevant in your industry.  You […]

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How to Produce An Effective Customer Journey Map

In 2022, 70% of online shoppers abandoned their shopping baskets, according to one source. The question that marketers are asking is how are people spending so much time browsing a site to choose things they want just to fail to follow through with their purchases? One of the ways in which you can identify the […]

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