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8 Reasons Why Your Digital Marketing Strategy Might Not Be Working

Marketing strategies are imperative to successful online statistics and performance. It’s the difference between having zero page views and hundreds at a time. It also is the difference between generating leads and sales and not having any interest in your business at all. A marketing strategy involves a variety of things, such as: content, copy, […]

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5 Ways Google Analytics Can Help You to Generate New Content Ideas

When it comes to using Google Analytics, there are plenty of benefits to be had, especially if you’re looking to use it to your advantage when creating quality content. Whether you work in marketing or are busy running your own blog, Google Analytics is a great way of generating new content ideas.  You might be […]

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6 Tactics to Get Great Customer Reviews Online

Customer reviews have never been so important and worthwhile for businesses. In an age where we rely on technology for the simplest of things, the majority of people who are looking to take up a service or buy a product, no matter what it might be, will look at customer reviews online before purchasing or […]

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How to Survive Negative SEO

The SEO and marketing industry can be turbulent. With all of the updates and algorithms that come into play over the years, the industry would be unrecognisable to someone who was in the business more than ten years ago. But as a result of all of those changes, marketers have to constantly change their strategies […]

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How to Become a More Strategic Marketer in 2024

The face of marketing is ever-changing in this advancing, digital world, where the goal posts always seem to be moving. But marketing isn’t about finding one formula that can be used time and time again for years on end. Sooner or later, the method you’ve been using will cease to deliver the results you always […]

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