Category: SEO

As many SEO’s and Web Developers may be aware, the Google Search Console fetch and render tool is great for identifying issues with render blocking elements on page. It allows allows you to get an instant snapshot of the code and rendered page that Googlebot sees when crawling the specified page on a given web […]

When it comes to crawling your site, the robots.txt file is one of your biggest assets. It exists primarily to inform search engine spiders and other bots which parts of your site they can and can’t access. It’s a file that is supported, and for the most part, obeyed by all of the major search […]

Crawl rate optimisation is the concept of ensuring that search engines efficiently crawl and index pages, particularly ones that are important to your website. Whether your site is a 10 page blog, an informational portal, a national ecommerce store, or anything else, optimising for spiders and bots can effectively point them to your most valuable […]

Screaming Frog is a great tool for crawling a site and identifying any issues, or potential issues, that are present. It’s one of the most popular crawlers available and for good reason. With an ability to highlight and report on a whole host of factors, Screaming Frog can help take your onsite SEO to the […]

If content is king, then duplicate content is a really bad king, like King John. But, instead of losing lots of land in France, being excommunicated by the Pope and getting into a civil war, duplicate content signals to search engines that your site is of low quality and not worth ranking high. For e-commerce […]