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How to Write for Featured Snippets and Related Questions

Getting those elusive featured snippets in the Google SERPs is a goal for most SEOs – particularly those working on the content side of things. Featured snippets are the small sections of text enclosed in a box that appear at the top of some search results pages (see below). They are very valuable as they […]

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What are Google’s New Link Attributes and What do They Mean for External Linking?

A few days ago, Google announced that it was bringing out two new link attributes to help their crawlers identify the nature of links. This post looks at what the new attributes are, when to use them and what they mean for SEO. On 10th September 2019, the official Google Webmasters sent out the following […]

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Google Search Console Fetch And Render Tool Vertical Height Bug Fix

As many SEO’s and Web Developers may be aware, the Google Search Console fetch and render tool is great for identifying issues with render blocking elements on page. It allows allows you to get an instant snapshot of the code and rendered page that Googlebot sees when crawling the specified page on a given web […]

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A Complete Guide to Crawl Rate Optimisation: What Is It and Why Does It Matter?

Crawl rate optimisation is the concept of ensuring that search engines efficiently crawl and index pages, particularly ones that are important to your website. Whether your site is a 10 page blog, an informational portal, a national ecommerce store, or anything else, optimising for spiders and bots can effectively point them to your most valuable […]

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A Beginner’s Guide to the Screaming Frog Tool

Screaming Frog is a great tool for crawling a site and identifying any issues, or potential issues, that are present. It’s one of the most popular crawlers available and for good reason. With an ability to highlight and report on a whole host of factors, Screaming Frog can help take your onsite SEO to the […]

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