Blog

Has your website disappeared from the search engine results pages (SERPs)? If so, you’re likely wondering why and how to fix the problem. It’s not an uncommon issue, and the fixes are usually simple, with gradually improving results. However, when your website does ghost the SERPs, you’ll be sure to notice the difference. Let’s take […]

Halloween isn’t just about costumes, pumpkins and trick-or-treaters. There’s a lot more to it than first meets the eye, especially in the world of marketing. For businesses, especially small ones, it’s an opportunity for you to have a little fun with your marketing and to attract attention as a way of giving customers reasons to […]

Running a PPC (pay-per-click) campaign can sometimes be both easy and tricky at times. When you put your budget into advertising, you should wait for the results to come in, in the hope that they’re worth waiting for at the end.  But how do you know if your PPC campaign is actually delivering results or […]

A blog is one of your most valuable assets online when it comes to executing a digital marketing strategy. It has the ability to attract visitors through search engines, showcase your expertise, strengthen your brand and give your customers, both new and existing, a reason to be loyal to you and your brand.  However, there’s […]

Businesses have more ways than ever to connect with potential customers. From social media and email marketing to paid advertising and online marketplaces, there’s no shortage of channels to choose from in this day and age. However, while such platforms can be a valuable asset to a business, your website is actually more than just […]