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5 Tips for Creating an Infographic that Will Stand Out from the Crowd

Infographics are everywhere. They’re often used in content strategies where information and data needs to be read, understood and processed quickly and as such, they’ve been firmly implemented in numerous marketing campaigns for a variety of different industries and sectors, and for good reason. Often used as either a standalone content piece or to go […]

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10 Tips for Creating Better Content Ideas

If you’re in the SEO game, you’ll have repeatedly heard the phrase, “content is king”. But a finished piece of content is just the tip of the writerly iceberg. Below the surface, planning forms the mass. Some would assume that coming up with ideas is the easy bit, and sometimes it is, but we’ve all […]

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10 Tips for Staying Motivated when Working from Home

If you’re one of the lucky people who still has work and financial security in these uncertain times, it’s likely you’re working from home. Many will be over the moon that their commute has shortened to five seconds and that they can sneak in additional snack breaks. But the reality is that it’s not all […]

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Top Tips for Ecommerce SEO

For every ecommerce business owner website traffic is absolutely essential to succeed and to generate revenue. Website traffic can come from many different sources but one of the most prominent is Organic Search. Influencing the SEO of your ecommerce website is a great way to grow your organic traffic and boost your product sales. I […]

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Tips for Identifying Negative Keywords for PPC Campaigns

Negative keywords are designed to prevent your adverts from showing for search terms that are not relevant to your site, campaign and objectives. For example if you only sold “blue widgets”, you could add a range of other colours such as “orange widgets” as negative keywords. Negative keywords are an absolute must for any PPC […]

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