Category: Google

Back in March, Google replaced Analytics Premium with the Analytics 360 Suite. One of the debuting tools was the all-new Optimize 360, aimed at enhancing user experience. If you’ve been wanting to test it out for yourself, a free version is being made available. That means that you can get your hands on some insightful […]

If you want your search engine to offer more than just results, Google has got your back. Over the years we’ve seen an array of Doodles but did you know that a few search queries can give you hours of entertainment? 1) “do a barrel roll” Maybe the most famous of all of Google’s hidden […]

As of 26th October 2016, Google AdWords will no longer support the creation or editing of standard text ads. Standard text ads will however, continue to show alongside extended text ads, but you’ll no longer be able to create or edit standard text ads. Standard text ads are to be replaced by a brand new […]

Since the birth of Google’s AdWords brainchild way back in the early 00s, “Converted clicks” has been a viable metric to measure behaviour on your site traffic coming from an ad. Come September 21st 2016, however, it will be officially no longer available with Google saying it has now become an outdated metric. From that […]

Google have announced their latest AdWords feature – price extensions. Ads now have the ability to showcase some of the advertiser’s prices for relevant services and products, making it easier for users to identify charges before clicking through. Qualified Clicks and Increased Conversions Price extensions appear as multiple rows with one item per row. Here […]