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What is a Google Penalty?

A Google penalty is when your site fails to meet Google’s webmaster quality guidelines and as a result is punished by ranking lower in the search results or being removed from the results altogether. There are different types of Google penalty and various things you can do to avoid getting them, as well as recover […]

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SEO for Mobiles & Mobile First Indexing

These days, most of us tend to access internet via our phones much more often than on a computer. And when it comes to search, 50-60% of Google searches are estimated to be carried out on mobile devices. For this reason, mobile SEO should play a big part in any SEO campaign. In this blog […]

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What is Duplicate Content?

As we continue to explore the fundamentals of SEO, we are going to take a look at duplicate content and what it means for your website. To ensure that you can completely avoid the negative effects that duplicate content can have, let’s start by going right back to basics. So, what is duplicate content? To […]

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Why is Metadata Important for SEO?

In this next edition of our Beginner SEO series, we talk about something called metadata. If that means nothing to you, don’t worry – we’re going to start right from the beginning! What is metadata? Metadata is information that is included in the code of a website and provides information about the site to search […]

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What Is SEO?

If you are a business owner or have your own website you will more than likely have heard of the term SEO. But what exactly is SEO? What does it mean? Where did it come from? Our beginner SEO series explains all, as well as the different aspects of SEO and how to carry them […]

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